Homy started as a household appliance brand. Created in 2005, Homy appliances first set off to the electronic home appliance scene as the company’s flagship brand for products ranging from air conditioners, room heaters, refrigerators and freezers, gas and electric cookers, and water coolers. Focusing on durability and design, Homy appliances promptly gained consumer’s favor and soon product sales quickly gathered momentum and Homy became one of Saudi market’s locally-recognized brands. Since then the Homy logo serves as the company’s assurance of quality on all the products the company creates.
Immediately following the success of Homy appliance products, the idea of setting up an electronics shopping mall came to being. Initial planning and consultations where made until finally, the company came up with the prospect of constructing one of the largest and most comprehensive shopping mall specializing in sales and distribution, not only of electrical and electronic home appliances, but also of new generation digital products such as computers, mobile devices, digital displays and information technology related accessories. With plans laid and considerable budget duly allocated, construction commenced on 2006.
The Homy project is a two-fold program.
1) First is the construction of the Homy Business City, a four-storey business complex that will accommodate the Mega Stores and other business offices; and
2) Setting up the Homy Electronics Mega Stores’s showroom at the building’s ground floor. The building’s construction is a two-year plan considering the size of the edifice and the extensive amount of work required to implement various designs and technical features of the building.
Aside from the building itself, sourcing out local and international product suppliers from established and renowned electronic brands was organized. Utilizing the company’s existing export and importation network as well as prospecting additional suppliers for new product lines were instigated. Soon procurement plans were implemented to comprise the largest supply acquisition ever in the history of the company.
With the Homy building fully completed, and with all the stocks properly acquired and organized, Homy is set for operation. The Homy Electronics Mega Stores first opened its doors to customers on July 2008 and started operating as the region’s first ever Electronic Mega Store.
Latest Mega Store Opening in Al-Hassa
The Homy expansion has started the latest Mega Store is scheduled to open this year in Al-Hassa. Located at a very accessible area, and surrounded by numerous establishments and amenities, the Homy Al-Hassa is expected to be the newest flagship of the Almotawa Trading Company.
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